Increasing Your Reach To Tablet And Mobile Audiences
Increasing use of the internet and proliferation of web applications on tablet and mobile devices has been the driving force behind responsive designs. Traditionally users would be re-directed to a device specific site (e.g. mobile), but responsive design means one site can be implemented across devices.
Increase Sales And Conversion Rates
With responsive design, user has an improved site experience as there is no need for redirection. Use of standardised Style Sheets (CSS) across devices and unified design approach will also create a consistent look and feel.
Consolidate Your Analytics And Reporting
A single responsive site means that you no longer have to track user journeys, conversion paths, funnels and redirections between your sites. Site analytics tools like Google Analytics are now optimised to handle multiple devices and responsive reporting.
Increase Your Visibility In Search Engines
Responsive Design means you can manage one website with a single set of hypertext links; therefore reducing the time spent maintaining your site. This allows you to focus on link outreach with a consolidated Search Engine Optimisation (SEO) strategy.
Save Time And Cost On Mobile Development
A primary benefit of adopting a responsive design is that it takes less time than creating an additional stand-alone mobile site, which has been the traditional approach. Testing across a number of websites also increases your development, support and maintenance overhead. As styles are re-used and optimised by device standardised testing methodologies can also be used.
Save Time And Cost On Site Management
Clients will also find it much easier and less time consuming to manage and maintain a single site, with much less content to manage. Additionally a single administrative interface can easily be optimised, using layout and workflow tools to manage the correct content, or site templates that are being used for different devices.
Why Pick HtmlSlicemate for Your Responsive Project?